Brigadier Salah Ud Din Ayubi, SI(M) Retd joined FCCL as Director Marketing & Sales in October, 2024. He was commissioned in Pakistan Army in 1991 and joined 5 Punjab Regiment Sher Dils. He has served on various prestigious Command, Staff, Operational and Instructional appointments inland and abroad during his 35 years of Military career including UN mil observer, Sector Commander of International force in UN mission Central African Republics, Director productions, plans, and coord ISPR and chief of staff as well as Deputy Director General of ASF Pakistan. He specializes in strategic communication and has represented Pakistan abroad as part of/ head of various delegations. He holds a Master’s degree in National Security War Course from National Defense University Islamabad. He possesses a great deal of experience of strategic leadership, public relations/ affairs, Aviation security, Administration, Media Affairs and Human resource Management with a high level of National and International exposure including certification/ courses from USA, Bahrain, Turkey and LUMS/ IBA. With regards to his corporate experience, he has been deputy MD of ASF’s Housing/ real estate entrepreneurships & a Member Board of Directors of ASF Foundation, Pakistan Television and Film Censor Board Pakistan. With his well versed corporate experience he is well poised to serve FCCL.
